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C4 Marketing Professionals Dinner

December 11 @ 5:00 pm - 8:30 pm

This is an opportunity for Channel Marketing Professionals to gather together for an evening of dinner and discussion with their marketing peers. Around the table, we will be exploring Digital Discovery and how to engage your partners in the process to scale both your businesses.

Digital Discovery is redefining leads and focusing marketing efforts in sometimes unfamiliar areas.

What is it really? What are the new best practices? How do you engage partners to join you in the effort?  These are some of the questions we’ll be tackling.

Digital Discovery themes up for discussion include:

  • Persona development
  • Messaging framework
  • Content strategy
  • Lead capture audits
  • Lead nurturing
  • Filling the conversion funnel

 

Host: Jennifer Villers, Marketing Leader, Ingram Micro Canada

Moderators: Fawn Annan, C4 Chair and Corinne Sharp, C4 President

Find out what your peers are doing to drive key corporate success metrics.

First come, first serve (Max. 20 attendees)

Attendance is limited to representatives and designates from C4 member companies

RSVP Today: Donna Butts – dbutts@itwc.ca

Special thanks to Ingram Micro for its continuing sponsorship of this dinner series.

Details

Date:
December 11
Time:
5:00 pm - 8:30 pm

Organizer

Canadian Channel Chiefs Council
Website:
www.channelchiefs.ca

Venue

Verity Club
111 Queen St E.
Toronto, Ontario M5C1S2 Canada
+ Google Map
Website:
https://www.verity.ca/

PATHWAYS: PROFESSIONAL DEVELOPMENT

There is strong recognition among the channel community that channel professionals require a unique set of skills. C4 is currently developing an accreditation program which will ultimately result in a designation for individuals who have completed specific educational modules. In addition, C4 provides ongoing professional development through courses designed to further augment skills and knowledge including updates on trends and new solutions, personal skills, technology developments, and more. Learn More About Pathways