To become the “voice” of the Canadian technology channel by:

  • Increasing awareness about the importance of the Channel Chief role
  • Accelerating the career path of channel professionals through education and accreditation
  • Collaborating in the development and exchange of best practices
  • Facilitating the alignment of ICT vendor goals to those of the overall solution provider community
  • Providing mentoring and networking opportunities
  • Facilitating research
  • Promoting collaborative social exchanges
  • Advocating on behalf of the Channel.

About Us / Our Vision / Board Of Directors